Airtel Nigeria Recruitment: Job Vacancy for Manager, Brand Assets & Activation

Airtel Nigeria Careers: Job Vacancy for Manager, Brand Assets & Activation

We invite applications from suitably qualified candidates for the post of:
Job Title: Manager, Brand Assets & Activation
Job Code: 5022
Job Purpose

• To achieve business goals and brand saliency by championing activation of brand assets for national roll out in line with the overall brand strategy
• To ensure efficient , effective and seamless execution of brand assets end to end for pan Nigeria exposure
• Develop, manage, activate and leverage brand properties, ambassadors, representations.
• To lead the cross functional team to build and maintain the channel universe database

Key Accountabilities
Project Management

• Project Manage, activate and execute all brand assets, properties s and Sponsorships to drive business goals
• Articulate and enable regional execution and roll-out of agreed platforms and strategies to achieve uniformity
• Co-ordinate all outlined projects with the Local HQ & regional team for timely execution
• Monitor and evaluate the implementation of brand assets & properties pan Nigeria
• Manage all cross-functional stakeholders and project teams to implementation

Merchandising Execution

• Training of team on merchandising standards
• Guide and support regional and Zonal teams on building and sustaining superior relationships with Local Council Authorities
• Project manage the execution of strategic merchandising/visibility initiatives pan Nigeria
• Develop innovative ways of ensuring the brand is visible at POS and in market
• Ensure Top of Mind Awareness (TOMA) target is achieved within given timelines.
• Custodian for ROI for all visibility projects.

Sponsorships & Experiential Execution

• Identify any leveraging suitable sponsorships opportunities for national roll out to help project brand visibility / generate ROI
• Seek and own on brand sponsorship opportunities along the strategic platforms of football and music

Product Launch Execution

• Support the team to design appropriate launch plans for all new products at the national level ensuring speed and reach to the regions

Dimension

• Pos Visibility
• Branding Presence
• ROI Sponsorships & Events
• TOMA
• Brand Affinity

Skills & Knowledge
Educational Qualifications & Functional / Technical Skills

• Bachelors in Marketing, business management, or recognized university degree
• Masters in Business Administration or management will be an advantage
• Project Management qualification will be an advantage
• Understanding of the rudiments of brand management and execution
• Use of media, events and sponsorships, channel branding and activation. Good interpersonal and relationship building skills

Relevant Experience (Type of experience and minimum number of years)

• Minimum of 10 years working experience in Brand/Trade Marketing
• Local market knowledge and experience will be a key requirement

Other requirements (Behavioural etc.)

• Achieving Business Success
• Delighting the customers
• Displaying Entrepreneurial Spirit

Method of Application
Interested and qualified candidates should:
Click here to apply online